MLM Google Tips for Network Marketers
You can learn about creating MLM Google ads from Adwords without spending any money. 1. You can learn how to write short MLM Google ads that get attention. With Google Adwords you have to make an impression within the first couple of seconds or that person is lost. So these people are very good at what they do. Learning from them will sharpen your marketing skills both written and verbal. Ads that run continuously on Google Adwords are the ones that are getting attention. How can you tell what ads are running continuously? The best way is to do a Google search for a specific keyword like - network marketing. The top 3 ads at the top of the page are paid ads. Those advertisers pay a lot for those ads, as much or more than $5 per click. So they better be making a profit off of those ads or they will soon run out of money. *  Custom Search If you are interested in creating your own ads for offline brochures, headlines that get attention or copy that gets a response, study these ads. Take notes and keep records of the ads on a Word document. Display MLM Google ads are another learning option. These are the ads that are displayed on web pages usually on the top or right side. Advertisers also pay for these targeted ads. Look at the ads at the top of this page. Which one grabs your attention? Ask yourself why? Is it the headline? Is it the benefits mentioned in the body of the ad? Is it the web address? Make notes on all of these areas but remember that everyone does not respond the same to these ads 2. You can learn what Google ads work and what ads do not work. The ads that keep repeating are the ones that are working. You may see the same ads for months or in some cases years. The reason is they are working. Advertisers constantly test one ad against another to see which ones gets the best results. You may see changes in the headline, the body of benefits or the web address. In some cases, just changing a few words can mean an increase in responses of 100% or more. If you can double your responses, you can double your business. So, keep track of the MLM Google ads. Include the headline and look for changes. Include the body of the ad and look for changes. Lastly, look at the web address and look for changes. Over the course of a month or two you will see which ads are successful. 3. You can learn what the emotional triggers are that cause a person to click on the Google ad. Emotional triggers are what causes a person to click and buy your product. For example, in a luxury car commercial, you will see a very attractive woman dressed in her finest gown, hair blowing in the wind as her convertible speeds down the almost deserted streets of the city with all eyes turning her way. The car company is not selling the features of the car but what creates the experience of owning and driving this luxury car. Some emotional triggers are: The need to gain - freedom, luxury, power, skills, education, love acceptance... The fear of loss - of money, of youth, of loved ones, of your health... The avoidance - of pain, of frustration, of rejection, of loneliness... These are only a few of the infinite emotional triggers but as you can see they are very powerful. If used properly, they can get the click or response you desire. In conclusion, you can learn how to create attention getting MLM Google ads. You can learn how to tell what ads are working. You can learn about emotional triggers. This is only a beginning and something that marketers take a lifetime to learn and improve. Remember, the customer is looking for a reason to trust you. If after responding to a promise, they are disappointed you have lost them. You must remember that the information you offer in the opportunity meeting or the sales ad better over deliver in the area of trust. The customer is looking to you to meet their perceived emotional need. That is why relationship building skills are so important and why social marketing works so well. Click a few ads and see if they just want your money or are interested in building relationships. Success is keeping the customers trust so you can have future sales. 20% of your customers will bring you 80% of your business. Here’s to your success, Mark Sinclair Network Marketing & Small Business Marketing Consultant serving the world and the San Gabriel Valley including Glendora, Chino, Chino Hills, Walnut, San Dimas, Pomona, La Verne, Azusa, Covina, West Covina, Claremont since 2004. Phone 909-260-3724 542 E Bellgrove St San Dimas, Ca 91773 For more in depth information about
MLM Google Adwords click here.
|
